Pipeline calculator
How many plants in your territory have never heard of you?
Most integrators win work from the same few customers and whoever calls back. Pick what you build and where you'll travel. You'll see how big your market really is and what a year of steady outreach to it could add to your backlog.
Your market
Plant counts update as you pick.
Close rate on real opportunities: the ones that got a site visit or a quote.
What 24 months of outreach could look like
Pipeline, month by month
Month 1 is setup. Leads start in month 2 and build as more plants get the full sequence. The line is likely, the band is low to high.
Show as table
| Month | Low | Likely | High |
|---|
Pick at least one region and one industry.
Estimates. Your real number depends on your market and how well we target it.
That's the market. Here's how we work it.
Build the list
Every plant that fits the jobs you want, in the region you'll travel to, with the plant, ops and engineering leads at each. You approve it before anything sends.
Reach out like an engineer
Short emails from domains set up for you, about their line and their problem. No sales pitch. Your company domain is never used.
Hand you the interested ones
When a plant manager says they're looking, you get their name, phone, email and what they need. You pay for that lead, and only if it matches the fit you set.
I did this at a robotics OEM with zero US customers: first US purchase order, then a $100M pipeline, mostly by going straight to plant and engineering leads.
Jason Fishburn, Grey Dog Labs
Next step
Want the plants behind this number?
Book 30 minutes. I'll pull the first plants I'd go after in your market and walk you through them on the call. Nothing to set up, and the first 30 days are risk-free.
Or email what you build and where you travel. I'll send back 10 plants that fit, with the person I'd call at each. Free.